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In an effort to spread the word about her high-end dog food line, chef Rachael Ray took to the streets in a dog food truck earlier this year to offer six varieties of her line to pedestrians and doggies on the street. That wasn’t the best part, though. The best part is that every year Ray donates her portion of proceeds from the brand to animal welfare organizations. This year her total contributions are expected to reach $4 million.
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