Siku the Polar Bear Goes Live on International Polar Bear Day

Today is International Polar Bear Day, a day dedicated to raising awareness about polar bears and conservation efforts surrounding the species. In honor of the occasion, the Denmark Scandinavian Wildlife Park, the organization which helped bring online polar bear sensation Siku to the world, has launched an initiative involving their most popular cub that is aiming to help Siku's entire species.

Beginning today, the Wildlife Park, in conjunction with Explore.org and Polar Bears International, will have a live camera dedicated to Siku, the adorable polar bear, from 9am-11am EST daily. The aim of showing this adorable cub is to bring people to their senses and make people realize that an entire species (equally as cute as Siku) is in danger.

So why are Siku and his species in danger? The answer lies with melting sea ice in the Arctic, a condition presumably brought on by global warming. According to the National Snow and Ice Data Center, the January 2012 Arctic ice cover was the fourth lowest ever recorded. The climate change is having a direct negative impact on the polar bear's natural habitat, which is in turn impacting the future prospects of the species.

So today, on International Polar Bear Day, go ahead and fall in love with Siku. This cub is truly adorable. While you can catch Siku live again tomorrow, you can still catch precious moments captured from today by visiting explore.org and watching! 

What do you think about Siku, the adorable polar bear and his conservation efforts? Share your thoughts in a comment!